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London 2012 to boost UK tourism

Posted by Linda Davidson


Already popular for staycations, Britain is likely to take off as a top spot for tourists, owners of Smev caravan hobs and cookers were told.


Bob Atkinson, travel expert at Travelsupermarket.com, said that the huge TV presence given to London as a result of the 2012 Olympic Games will inspire visitors from all over the world to come to the UK for many years.


His comments follow research by Cheapflights.co.uk which revealed that destinations featured in reality TV shows such as X Factor and Made in Chelsea, among others, increase dramatically in popularity.


Mykonos in Greece experienced a whopping 89 per cent jump in searches after X Factor judge Tulisa took her contestants there to compete for a position as a finalist in the show.


"The Olympics here in the UK will have an impact on people wanting to come to Britain, just as in the past the Sydney Olympics prompted a massive interest in trips to Australia … If those [destinations] then market themselves off the back of it they can do very well indeed out of it," Mr Atkinson said.